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INTERNATIONAL WEBSITES Translating copy is a vital first step to selling your products and services internationally online, however crucial errors are often made when building and marketing websites to potential customers around the world.
Hosting the site In order to have online marketing success in any target export market, an international website needs to be “localised”, that is separate from or linked to your UK website and hosted in the target country with a local domain name. There are different rules for registering domain names in foreign countries, on which we can advise.
Building the site Your overseas website needs to be built in the particular style and layout of your target market. Link building, an important part of search engine optimisation and other online marketing activities also need to be tailored to local search behaviour, relevant search engines (not always Google) and the social networking sites used.
Maintenance & Monitoring Finally, it is essential to maintain an ongoing management programme to ensure that your targeted online marketing campaign continues to grow your business.
Talking Heads are experts in the first step – the translation. We’ve teamed up with a global online design and marketing agency that works with local online marketing agencies throughout the world, ensuring that your international websites and online marketing campaigns are highly localised to your target market.
Contact us now. Click here to email, or call 0114 257 2077
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